The Indian sports and fitness goods market exhibited moderate growth during 2015-2020. Sports goods refer to equipment and clothes that are required for participating in sports and preventing related injuries. On the other hand, fitness goods are a subset of sports goods, which are employed during workouts. These goods are widely utilized as they aid in maintaining overall fitness, improving flexibility, muscle strength, and cardiovascular and pulmonary health of an individual. In recent years, with the increasing focus on fitness, various institutions in India are encouraging people to actively participate in physical activities. Due to the rising prevalence of lifestyle diseases, such as obesity, stroke, type 2 diabetes, heart disease and atherosclerosis, individuals in India have started focusing on their wellbeing. As a result, there is a rise in the number of gyms and fitness centers, which in turn is boosting the sales of sports and fitness goods in the country. Social media is acting as another catalyst in driving the growth of the market.
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